Hey there!
Bjork here checking in for the monthly traffic and income report. If you’re not familiar with these reports be sure to check out last month’s report where I explain what these are and why we do them.
I’m keeping this month’s report short and sweet because we’re focusing on some exciting projects behind the scenes here at POY & FBP HQ.
Let’s take a look at the numbers from last month.
A quick note: Some of the links below are affiliate links. All of the products listed below are products and services we’ve used before. If you have any questions about any of the income or expenses you can leave a comment and I’ll do my best to reply.
Income
- Sponsored Posts/Speaking – $9,500.00
- AdThrive – $7,568.44
- Bluehost – $6,785 –> this income comes from a page where we show people how to start a food blog in three easy steps.
- Yellow Hammer Media – $4,223.51
- sovrn – $3,219.46
- Tasty Food Photography – $3,204.50
- Food Innovation Group – $2,834.66
- Federated Media – $2,598.47*
- Swoop – $2,511.74
- Gourmet Ads – $1,299.00
- Amazon Associates – $1,265.32
- How to Monetize Your Food Blog eBook – $660.00
- Genesis Theme – $531.50
- Food Innovation Group – $125.38
- Elegant Themes – $123.50
- Everyday Healthy eCookbook – $95.00
- Thesis Theme – $65.01
- The Creamy Cauliflower Sauce eCookbook – $63.00
- AWeber – $28.80
- YouTube Earnings – $14.80
- Google AdSense – $6.34
- Martha’s Circle – $2.86
*Federated Media is always delayed with releasing earnings reports, which means we don’t have hard numbers when we publish these reports. We estimate earnings by using CPM earnings from last month and multiplying that by the traffic we experienced this month.
Expenses
- Theme Design and Development – $4,250.00
- Support Staff – $2,944.00
- Workshop Expenses – $1,383.71
- Travel – $1,005.75
- eBook Affiliates – $797.85
- ActiveCampaign – $563.00
- Media Temple (Hosting) – $429.00
- PayPal Transaction Percentage – $418.87
- Office and Photography Supplies – $326.77
- Food Expenses – $314.81
- MailChimp – $216.00
- iPhone Tripod – $192.78
- Amazon S3 and Cloudfront – $99.48
- Overwhelmingly – $79.00
- LeadPages – $67.00
- Adobe Creative Cloud – $53.55
- Zapier – $50.00
- PayPal Website Payments Pro – $30.00
- Shoeboxed – $29.95
- E-Junkie – $28.00
- QuickBooks – $26.95
- SumoMe – $20.00
- VaultPress – $20.00
- Buffer – $10.00
- Backupify – $9.00
If you’re interested in learning more about some of the ways that you can monetize a food blog, we encourage you to download this free ebook, “16 Ways to Monetize Your Food Blog,” from our sister site, Food Blogger Pro!
Traffic Totals
Below are some screenshots from Google Analytics. You can click on these images to view a larger size.
Traffic Overview
Top Ten Traffic Sources
Mobile Vs. Desktop Vs. Tablet
That’s a Wrap
That’s it for this month’s income report! Thanks for checking it out.
were in the Utah desert salt lake valley) Opal apples are the best We have ever tasted When we do a batch of apple sauce the quarters never turn brown We cook them just to the soft stage , add a little sugar (or not) mash them up with a potato masher bottle nice..!
Hey Guys thanks so much for sharing.
You have an amazing blog, and its great that you give everyone a true inside of your income and expenses!
Can I ask you if you can claim your food expenses on your Tax return?
I am UK based and i have been struggling to find much info on this, as a blogger who uses food recipes for their blog. I assume so, as you wouldn’t buy that food if you wouldn’t be a blogger.
Would be amazing to get some feedback. Thank you x
Thanks a lot.
Hi Bjork,
Thanks for giving awareness of passive income ideas, although, I’ am a bit late, but will follow your blog post in the future.
Thanks
wow, there are just a few of people can do as you do.
Thank you for another informative website. The place else may just I get that
type of info written in such a perfect way? I’ve a mission that I’m simply now running on, and I’ve been at the look out for such information.
It’s going to be ending off mine day, except before finish I am reading this impressive piece of writing
to increase myy experience.
teu navegador (Internet Explorer) está desatualizado. http://www.aliaexpo.com
But how does this help you monetize? It keeps people in-the-know. When you launch your eCourse, start offering consulting services, or publish an eBook, your subscribers are going to be the first ones to care. So, if you want to see quick results after a launch, be sure you have an email list built up to gain access to a pool of interested individuals.
awesomepost thankss for share
Diğer yandan hem gidişimiz, hem dönüşümüz -üstelik de dönüşte hava şartları nedeniyle pek çok uçak gecikme açıklamasına rağmen- saatinde oldu.
awesome post nyc thanks..
awesome thanks for share
Bence, balkanlara vizesiz gidildiğinden, ve ucuz bilet çok kolay bulunduğundan, her yeri şimdi göreyim derdine kapılmayın.
How did you guys manage to have your Amazon CDN bill down to;
Amazon S3 and Cloudfront – $99.48
?
Where on average it’s easy over $200
thanks for sharing
I’ll have Lindsay or Bjork get back to you.
thanks
thanks for share .
I love the Ebook guys. Free content and an Ebook is such amazing. Thank you!
Woohoo! Thanks Jay!
Hi Bjork and Lindsay! I can’t even start to thank you enough for these reports. They have been extremely helpful for me and opened my mind in many ways. I have been searching for something like your reports for some time now. And I’ve spent last three (or four?) days reading them. You’ve done incredible job, thank you!
Anyway, I wanted to ask you, whether you plan to talk more about your experience with Amazon Associates program. Some time ago you said you are going to experiment about it and then let us know. I am really courious about it. Or have you been talking about this on FBP? Or maybe I just misunderstood what you said? (english not my native tongue…)
xo & ty!
Still working on it (I’m working through an experiment that is still in process) but we will address it in a future report when we have more data to share! Thanks for asking!
I’ll pass your question along to Lindsay and Bjork!
Thanks for these reports! They’re why I’ve followed you all these years
A comment from a devoted reader – I’d love to see the NUMBERS (net and gross) back – I have no idea how much TOTAL you’re earning and the expenses (unless I bust out a calculator), which I feel makes the whole series important. What was the reason for taking out the income in the income report, if you don’t mind me asking?
Thanks for your inspiration 😀 Keep it up!
We’re intentionally pulling back from posting totals. It felt like there was too much of an emphasis on the number when that’s not really what we want these reports to be about. It’s all there for you to add up though! 🙂
I second this!
Thanks, these reports are awesome. And the #1 thing was great too. Any update on the studio? I’m can’t wait to see how you set it up.
They are moving in today, and I’m sure there will be pictures of the final set-up! 🙂
Hello!! These income reports are soooo helpful!! Adthrive is currently monitoring my site and will start optimizing my ads soon! Is the amount you listed under AdThrive, the amount of money they have been able to get you from your current networks because of their work? Also, will you be sharing how your experience has been like working with them? Thanks so much for all of this info, hoping to make my blog a career someday!!
Hey Kelsey – I’m not sure how AdThrive’s different levels work with but the amount we list in the reports is from AdThrive’s internal ad network. The optimize our ad stack and include in that stack their own. In short – we love working with them!
Oh awesome!! Thanks!!
This is awesome, i started a blog recently about hindi song lyrics, can you please help me to get traffic and income
There are lots of tips in these income reports! Check out the reports from previous months as well. 🙂
Wow! What an awesome month Lindsay! I love reading these every month and being inspired to keep at it. Thanks for sharing with us!
Thanks for what you do. I’m not a food blogger but a mental health counselor. Our industry is decades behind when it comes to blogging or doing anything online. What is out there isn’t great. I want my online presence to help others but be beautiful and profitable at the same time. I had been dabbling the past few years with blogging and social media while focusing on my brick and mortar practice. Come January 2016, I plan on focusing online. This information you provide helped me write my business plan and marketing strategy. I’m excited because my husband and I will also provide e-therapy and other wellness resources. Your podcasts and this type of information gave me ideas of how to diversify. Again, Thanks!
Awesome, Carissa! Best of luck to you. 🙂